Buying skiing socks in Augusta can be harder than finding fresh powder in a Georgia summer. Most local stores do not have dedicated ski departments, so you may need to search under hiking, winter, hunting, or athletic socks. The right pair should wick moisture, insulate your feet, and fit comfortably inside snug ski boots. Prices can also slide around depending on the brand, material, and seasonal sales. To keep your search from becoming a downhill struggle, here are 10 Augusta-area stores worth checking.
*Prices below are approximate averages for ski, merino-wool, or comparable winter-performance socks and may change with promotions, inventory, and seasonality.*
- **DICK’S Sporting Goods — Augusta Exchange**
- **DICK’S Sporting Goods — Mullins Crossing**
- **Academy Sports + Outdoors**
- **Bass Pro Shops**
- **Target — Augusta**
- **Kohl’s — Augusta**
- **Walmart Supercenter — Bobby Jones Expressway**
- **Walmart Supercenter — Wrightsboro Road**
- **Walmart Supercenter — Peach Orchard Road**
- **Shoe Carnival — Augusta area**
DICK’S is one of the best places to start because it commonly carries brands such as **Adidas, Columbia, Smartwool, and Thorlos**. Look in the hiking, snow-sports, or cold-weather sections for moisture-wicking crew socks. **Average price: about $18 per pair.** [Visit DICK’S Sporting Goods](https://www.dickssportinggoods.com/) and let your sock search gain some traction.
The second Augusta DICK’S location may have a different selection, so it is worth checking if the first store leaves you walking on thin ice. Ski-style socks with wool blends or cushioned soles are your best bet. **Average price: about $18 per pair.** [Check the DICK’S store locator](https://stores.dickssportinggoods.com/) before making a chilly trek.
Academy frequently stocks winter, hiking, hunting, and outdoor socks that can work well for recreational skiing. Brands and styles vary, but thick synthetic or wool-blend socks are usually the warmest catch. **Average price: about $12 per pair.** [Visit Academy Sports + Outdoors](https://www.academy.com/) and make a beeline for foot-friendly gear.
Bass Pro Shops is a solid option for merino-wool, thermal, and hunting socks, many of which provide the warmth and moisture control skiers need. They may not all wear a ski label, but your feet probably will not complain about the upgrade. **Average price: about $16 per pair.** [Visit Bass Pro Shops](https://www.bassproshops.com/) for a selection that is sure to have you hooked.
Target may carry winter-performance socks from brands such as **All in Motion, C9, or Heat Holders**, depending on the season. These are often more affordable than specialty ski socks, though you should avoid overly bulky styles that could make your boots feel like a tight squeeze. **Average price: about $10 per pair.** [Visit Target](https://www.target.com/) and give your feet a bull’s-eye of warmth.
Kohl’s often sells thermal, wool-blend, and outdoor socks from brands including **Columbia, Weatherproof, and Nike**. Watch for coupons and seasonal discounts, which can make the price drop faster than a skier on a gentle slope. **Average price: about $14 per pair.** [Visit Kohl’s](https://www.kohls.com/) to put some cozy savings in your sole.
Walmart usually offers inexpensive thermal, hiking, and cold-weather socks, including multipacks that can be practical for occasional ski trips. They may not have the same technical construction as premium ski socks, but they can keep your budget from going downhill. **Average price: about $7 per pair.** [Visit Walmart](https://www.walmart.com/) and look for warmth without a mountain of expense.
This Walmart location may have a different inventory of thermal and outdoor socks than other stores in the area. Search the clothing, sporting-goods, and winter-accessory aisles for wool-blend or moisture-wicking options. **Average price: about $7 per pair.** [Use Walmart’s store locator](https://www.walmart.com/store/locator) so your sock mission does not take a wrong turn on the slopes.
Another Walmart option in Augusta, this store is worth checking for affordable hiking socks, insulated socks, and winter multipacks. For skiing, choose a pair that is warm but not so thick that your boots become a toe-tightening trap. **Average price: about $7 per pair.** [Shop Walmart](https://www.walmart.com/) and keep your feet from feeling snowed under.
Shoe Carnival sometimes carries performance, outdoor, and winter socks from brands such as **Skechers, Columbia, or similar athletic labels**. Selection can be seasonal, so call ahead if you need a specific merino or ski-specific model. **Average price: about $11 per pair.** [Visit Shoe Carnival](https://www.shoecarnival.com/) and make your next step a stylish one.
For the best skiing performance, choose socks made from merino wool or a synthetic moisture-wicking blend rather than cotton. Avoid wearing two bulky pairs, since cramped boots can leave your feet colder instead of warmer. Inventory changes quickly, so checking online or calling ahead is the smartest way to avoid a sock-and-dagger surprise. With the right pair, your Augusta shopping trip can end on a high note—and your feet can stay on the warm side of the mountain.